eTrade Alliance Projects

Through the eTrade Alliance and
Mastercard’s Microcredit program,
Alerzo will pilot and deploy its suite of
digital capabilities that provide financial
services and supply chain management
support to MSMEs as well as improve
their financial and digital literacy.

The eTrade Alliance and Google are partnering to improve MSME ecommerce skills in Kenya through scaling Google’s Hustle Academy. The Google Hustle Academy is a weeklong training program for MSMEs that launched in 2022 and is open to businesses in Nigeria, Kenya, and South Africa.

USAID partners with BrighterMonday Kenya to launch the e-Biz Kwa Vijana (e-Commerce for Youth) Project to equip young entrepreneurs to expand market opportunities through online trading.